Pride is evolving. Rainbow-washing and corporate Pride floats are no longer enough, and LGBTQ consumers expect more meaningful engagement from big brands. Some corporate Pride initiatives have grown with the times while others are being left behind.
This Pride Month, we're tracking corporate Pride initiatives, campaigns, donations, and engagements in a publicly accessible database. Click below to view our progress as we track throughout June, and to contribute to the database email us at firstname.lastname@example.org.